In today’s competitive retail landscape, custom displays are designed and crafted to increase sales and building brand. Custom floor displays are designed to meet different merchandising, branding, and budget objectives. Today we are going to share you 5 floor displays that are usful merchandising tools and transform your retail space into an immersive shopping experience.
Enhancing Customer Experience
Custom retail displays are essential in creating an inviting and engaging environment for customers. By strategically placing products and using visually appealing floor display stands, you can guide customers through your store, making their shopping experience more enjoyable and intuitive.
Promoting Brand Identity
A custom floor display shelf is a powerful tool for reinforcing your brand’s image. From the colors and materials used to the overall design, every element can be tailored to reflect your brand’s personality and values. This consistency helps build brand recognition and loyalty among customers.
Boosting Sales
Effective merchandising through customized floor displays retail can significantly boost sales. Highlighting key products, creating focal points, and utilizing strategic placements can draw attention to high-margin items and encourage impulse buys.
Visual Merchandising
Visual merchandising is the art of presenting products in a way that appeals to customers and encourages sales. This includes everything from the layout and color scheme to lighting and signage. A customized floor display rack should incorporate these elements to create a cohesive and attractive presentation.
Flexibility and Functionality
Retail environments are dynamic, and your displays should be adaptable to changing needs. Modular displays, which can be reconfigured as needed, offer flexibility and can be easily updated to reflect new products or seasonal themes. For instance, a floor display cardboard structure can be an excellent choice for temporary or promotional displays.
Material and Design Choices
The materials and design of your display should reflect your brand’s aesthetic. High-quality materials not only look better but also offer durability, ensuring your displays stand the test of time.
Branding Elements
Incorporating branding elements such as logos, slogans, and brand colors into your displays helps reinforce your brand identity. Consistent use of these elements across all displays can create a unified look that customers will recognize and associate with your brand.
Here are 5 floor display racks below.
1. metal floor display rack
This metal floor display rack is a double-sided shoe display fixture to effortlessly organize your footwear and socks with metal hooks. It has a small foot space and with custom brand logo to maximize space and showcase your products with style, efficiency, and convenience. The 3-tier hooks are adjustable with slot metal frame. Besides, this metal display stand has 4 casters, it is easy to move around and convenient for different retail spaces.
This is a floor-standing cardboard display rack for candy. You can see from the below photo that this candy display rack is functional with detachable hooks. It can showcase candy, socks, keychains and other hanging items in candy stores, supermarkets, gift stores and other retail spaces. The size of the candy display is 570*370*1725mm including the 570*300mm header. The header is detachable as the hooks. There are graphics on both sides for visual merchandising. You can change this candy shop display according to your needs.
This floor display is a nice design in 4 colors, white, black, wood and gray. It is made of metal, and wood, which is functional. It also has a long lifetime. With a thick wood base, this floor display stand is stable and steady. Besides, there are hooks and shelves to showcase different products. It can showcase socks, shoes and other products at the same time. As a double-sided floor display stand, it is convenient for consumers and showcases many items at the same time. There is a big custom graphic on the back panel under the metal shelves. And a brand logo is on the white decorative pegboard metal back panel in black and is repeated on the wood base in white color. All the hooks and shelves are detachable. The main body can be knock-down from the base, so the packing is small which saves shipping costs for buyers.
4. rotating floor display stand
A wire spinner can be the most effective display method for retail & business.This rotating floordisplay stand can display 48 faces of approximately 5 pairs of socks over 4 sides with a small footprint, one of our popular product stands makes this the perfect high stock holding novelty goods shop displays.
Designed to stand gracefully on the floor, this handbag display rack maximizes floor space while allowing customers to browse your collection with ease. Its freestanding nature makes it a versatile addition to any retail environment, whether it’s a boutique, department store, or trade show booth.
Hope above 5 designs can help you get some display ideas for your products. How to make your brand floor displays? It is easy if you come to Hicon POP Displays Ltd. Our project manager will work for your directly which will help you save time.
Steps to Create a Custom Retail Display
1. Identify Your Goals
Start by identifying the primary goals of your display. Are you looking to increase sales of a specific product? What are the product packing sizes? How many do you like to showcase at the same time? Understanding your objectives will guide the design and functionality of your display.
2. Analyze Your Space
Consider the layout and flow of your retail space. Identify high-traffic areas and potential focal points where a display would be most effective. Ensure that the display does not obstruct the natural flow of the store but rather enhances it.
3. Design with Your Customer in Mind
Think about your target audience and what will appeal to them. Use customer data and insights to inform your design choices. For example, if your customers are environmentally conscious, using sustainable materials such as floor display cardboard can resonate well with them.
4. Collaborate with Professionals
Work with designers and manufacturers who specialize in retail displays. Their expertise can help bring your vision to life, ensuring that the final product is both visually appealing and functional. Hicon is the professinal factory work for you. Contact us now if you need any help with custom displays.
Post time: Jun-09-2024